Canadian Platinum Distributor Program

The PPG Platinum Distributor Program delivers competitive advantages to its participants by aligning the technology, training and customer support of PPG with the entrepreneurship, customer awareness, local market knowledge and service capability of the PBE distributor.

Participants who fully utilize the program’s many features enjoy improved profitability along with the following key benefits:

  • Greater differentiation
  • Increased customer loyalty
  • Ability to penetrate new markets
  • Better bottom line cost control
  • Improved efficiency and expertise

What’s more, Platinum Distributors are eligible for a functional rebate of 2% that can be used toward training, computer hardware and software, marketing and merchandising materials, and more.

criteria for eligibility

Making PPG your only paint line is a requirement of the Platinum program. But it also makes good business sense. Specialization results in fewer stock keeping units (SKUs), better inventory control, maximum product knowledge with minimal training requirements and PPG’s highest level of support.

For more information on the Platinum Distributor Program and its eligibility requirements for joining, contact your local PPG territory representative

Platinum program
features at-a-glance

BUSINESS BENEFITS
  • Functional rebate program
  • Growth rebate program
  • Platinum Plus incentive program
  • Computer discounts
  • Financial benchmarking
  • Customer satisfaction surveys
  • Platinum distributor annual conference
MARKETING/IMAGE
BUILDING BENEFITS
  • Store Image and Design
  • Exterior and interior signage
  • Vehicle decals and banners
  • Business cards and stationary
  • Calendar
  • Call on-hold telephone messaging
  • Apparel and merchandising