Logotype and Signature/Constraints

Address Sign Off

The correct alignment and constraint area for constructing a signature with an address is shown on the left. The logo must always be included. The address sign-off is used on printed materials, brochures, envelopes, technical bulletins, newsletters, etc. The examples on the left show both horizontal and vertical formats. Both are acceptable. For a signature, here is how to determine the constraint area. Measure the height of the logo, called “x-space,” a measurement in inches or millimeters. The empty area surrounding the logo (called the area of non-encroachment) must be at least half that measurement (“½ x”). Keep the area of non-encroachment free of other graphic elements, including typography, illustrative material, other logos or the edge of a working area (such as trim edges of paper and borders). The PPG corporate logo is a registered trademark. To protect the corporation’s proprietary rights, the logo may appear only in its approved form, as described in the Basic Identity Structure section. If you have questions, please contact globalidentity@ppg.com.